CENSUS-BASED MARKETING

Website Design & Video Production Services
for the Senior Living Industry

BUILT FOR SENIOR LIVING COMMUNITIES

At Better Census, we combine the power of each community’s Census data with conversion -optimized websites, strategic content, and full integration with the senior living industry’s leading platforms — like WelcomeHome and Yardi. Every website, social media post, and video we create is crafted with SEO, performance tracking, and senior living growth in mind.

Precision Marketing, Built on Census Intelligence

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Design for Conversion – From Click to Tour

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Seamless Integration with Senior Living’s Most Trusted Tools

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Precision Marketing, Built on Census Intelligence

We don’t guess. We target.

Better Census uses hyperlocal demographic and population data to tailor your marketing to the correct prospects in the right neighborhoods. Whether you’re a standalone community or a multi-location provider, we help you:

  • Pinpoint ideal residents and caregivers by age, income, and location

  • Create personalized experiences across web, social, and search

  • Fill rooms faster, more efficiently, and with fewer wasted leads

Designed for Conversion – From Click to Tour

Your website isn’t just a brochure—it’s your best closer.

We design modern, accessible, and mobile-first websites specifically for senior living. But we don’t stop at beautiful. Our sites include:

  • Built-in SEO structure using industry-specific keywords

  • Strategic calls-to-action (book a tour, call now, get info)

  • ADA compliance and caregiver-friendly navigation

  • Conversion tracking integrated with your CRM and ad platforms

Seamless Integration with Senior Living’s Most Trusted Tools

Better Census integrates directly with:

  • WelcomeHome CRM – Lead syncing, tour tracking, and nurturing automation

  • Yardi – Centralized data management and occupancy tools

  • Enquire, Sherpa, and more – We meet you where your tech stack is

This means smoother team workflows, automated lead tracking, and better ROI from every campaign.

SEO, Social & Video
with Strategy Baked In

Our content doesn’t just look good — it performs.

Search-Optimized
Content

Everything is built to rank for the terms real people are searching for, from service pages to blog posts.

Social Media
Campaigns

Posts that engage family caregivers and decision-makers—crafted with conversion-focused captions, hashtags, and local relevance.

Video
Marketing

We offer tour videos, testimonials, and caregiver explainers that are optimized for YouTube, Facebook, and your site.

Each campaign is supported by real-time analytics, and A/B is tested for maximum impact.

Website Design & Video Production Services for the Senior Living Industry

We understand the senior living industry – your audience, your challenges, and your goals.
Whether you’re launching a new community, reviving underperforming locations, or expanding your reach across regions, Better Census delivers website and video solutions that drive sustainable occupancy growth.

Ready to Grow?

Schedule your free strategy session today and see how census-driven marketing can drive qualified leads and fill rooms faster.

928-362-8556

Monday to Friday 9am – 5pm

1519 W Gurley Suite F, Prescott, AZ. 86314